At first I wasn’t sure if I should post a business-related q&a on our personal blog, but then again, I spend most of my day working so you may as well know what the heck that actually means for me. Right?
Questions courtesy of the lovely marketing-mistress, Naomi, over at IttyBiz, one of my favorite small-business blogs. (Be careful, it can be a little raunchy over there. But in a good way.)
What’s your game? What do you do?
Website design. Graphic design. Blog design. I design stuff.
My favorite projects involve building websites from the ground up. I love organizing content and turning it into something functionally beautiful.
Why do you do it? Do you love it, or do you just have one of those creepy knacks?
I spent many years attempting to be creative in a university setting, taking on side projects and volunteering for more work when it was “interesting.” Finally, I realized that my freelance work was much more satisfying than my day job, so I quit. I’ve been running my own company for several months now and I love it. Love it.
I still can’t believe I am making the same, if not more, money working from home, doing something I adore. I am very, very lucky. Oh, and talented. Obviously.
Who are your customers? What kind of people would need or want what you offer?
My customers are individuals and organizations with a desire to have a space of their own online but are lacking a means or direction to do so. I am often approached with something like, “Hey, I was thinking about getting my (insert idea here) up online but I have no web experience and I’m not sure what I need, can you help?” Yes! Yes I can.
I also do quite a bit of design work with a marketing consultant for non-profits. (Check Elizabeth out, I just redesigned her website!) We’ve recently worked on various print materials including business cards, brochures, mailings and magazine ads as well as websites with data-base driven features like blogs and galleries. She’s constantly pushing me to learn more things by volunteering me for stuff I’ve never done before.
What’s your marketing USP? Why should I buy from you instead of the other losers?
I’m nice and friendly!
While that might not make me unique, per say, I would argue that it goes a long way in a working relationship. I like to talk, sure, but I also enjoy listening to what you have to say about yourself and your business. Getting a good idea about you helps greatly when it comes time for me to design something to represent you. It’s that simple. Let me know what you have in mind and I will get back to you with a summary of the plan, a timeline, and a price breakdown.
What’s next for you? What’s the big plan?
I’d like to take on some smaller independent clients (for fun!) and continue picking up larger non-profit organization clients (for profit!). Within two years, I’d like to be in a position to support my family. That sound you hear? It’s Eric cheering. :)